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- ------------------------------------------
- This is the fifth of nine chapters of
- THINK THUNDER! AND UNLEASH YOUR CREATIVITY
- Copyright (c) 1989 by Thomas A. Easton
- ------------------------------------------
-
- CHAPTER 5: COMPUTER-AIDED BRAINSTORMING
-
- I have told you what brainstorming is. I have told you how it works. I
- have asked you to try the process. And perhaps it has worked for you.
- Beautiful! You may now stop reading. This book has nothing more to
- offer you, for you already know how to be creative.
- You say it didn't work? You didn't need it in the first place, for you
- already had a popcorn mind? Then reread that last paragraph.
- Or did you freeze? Faced with that blank piece of paper, did your mind
- wipe itself clean of every thought? Did you feel naked before me, this book,
- your friends, your coworkers? Did you want to scream?
- Then relax. This book is for you. If your mind just won't pop, we'll
- show you how to crank up a machine to do the job for you, and then how to use
- what the machine produces. That is, we will finally get to what we have
- been promising throughout the last three chapters: computer-aided
- brainstorming.
-
- BRAINSTORMING MACHINES
-
- But first, let us ask just what a brainstorming machine must have and
- be able to do. The answer is not that the machine must be fully creative,
- for brainstorming is not a recipe for full creativity even in purely human
- hands. That is, the machine need not write poems or short stories or term
- papers. It need not make inventions or discoveries.
- The essence of brainstorming is popping--generating new combinations
- of words, ideas, and images, without regard for whether the combinations
- make any sense at all--and this is what we want the machine to do. We want
- it to generate the essential raw material of the creative process, that
- abundant mixture of gold and garbage through which the critical mind later
- sorts.
- Clearly, the more words, ideas, and images the brainstormer has, the
- greater the number of combinations, the more raw material, he, she, or it
- can produce. That is, before they can ever begin to pop, people need well
- stocked minds, a supply of words, facts, images, concepts, and the like
- that they can mix together in order to come up with new ideas. The most
- creative people seem to have the best stocked minds, through wide reading,
- extensive education, or broad experience.
- A brainstorming machine also needs a "knowledge base," an inventory of
- words, ideas, and images that it can use to generate the combinations. And,
- like creative people, it must be able to generate those combinations freely,
- without restraint. The nonsense filter, the critical mind, must not come
- into play until AFTER the popcorn mind has generated something to run through
- the filter. Activating such a filter too soon inhibits full creativity.
- The machine need not be a computer, at least not in the electronic
- sense, and it need not be complex. In fact, it can be very simple: Take a
- deck of ordinary playing cards. Write on each card a different word; this
- gives you the necessary "knowledge base," though of only 52 words. Now
- shuffle the deck, and deal a five-card hand. Arrange the words to form a
- sentence, adding prepositions, conjunctions, and other words as necessary.
- Or write a dozen nouns in a column down the lefthand side of a sheet
- of paper. Put another dozen nouns on the righthand side of the sheet. Put a
- dozen verbs down the middle. Now take two dice and roll them, once to pick
- a noun from the lefthand column, once for a verb, and once for a noun from
- the righthand column. Add whatever you need to turn your three words into a
- sentence.
- Or write fifty or so nouns on slips of paper, put the slips in a hat
- or jar, and stir them vigorously. Do the same for verbs, adjectives, and
- adverbs. Now draw one word from each of your hats or jars and make a
- sentence.
- A machine is simply an arrangement of items that does something for
- you. In each of these cases, you have created a simple brainstorming machine.
- All three will generate new combinations of the words you provided. All
- three will stand in quite effectively for the popcorn mind you do not
- have--the deck of cards can give you over 300,000,000 five-word combinations,
- and many, many more if you are willing to change the 52-word vocabulary
- once in awhile.
- All three of these processes work by using randomness--the draw of a
- card or a slip of paper, or the roll of dice--to guarantee the originality
- of the resulting combinations. That is, the matching of words has no built-in
- selectiveness. The word "cat" is just as likely to show up with "iceberg"
- as it is with "mouse" (as long as those three words are in the brainstorming
- machine's vocabulary).
- In this respect, they all work in much the same way as the popcorn mind,
- for that aspect of the creative mind does seem to operate randomly--often
- there is indeed no apparent rhyme or reason to the way it combines words,
- ideas, and images. They also resemble the popcorn mind in that most of the
- sentences they produce are garbage; randomness guarantees only novelty, not
- sense. Popcorn minds and brainstorming machines all require the critical
- mind if they are to contribute anything meaningful to your enterprises.
- The critical mind is what discards the garbage. Applied to the output
- of a brainstorming machine--a deck of cards, lists on a sheet of paper,
- hats full of paper slips, or a computer program--it creates the impression
- of creativity by throwing away everything except the good stuff. The process
- is exactly the same as that of the sculptor who, confronted by a block of
- marble, removes everything that does not look like the sculpture he has in
- mind. Writers call this process editing.
- These processes also resemble the popcorn mind in that, despite their
- randomness, they can be focused on a particular topic. The method is simple:
- All you need do is load the machine with words that relate to the topic--any
- topic!--and all the resulting sentences must have something to do with that
- topic.
-
- A BRAINSTORMING COMPUTER
-
- Unfortunately, all of the above processes are cumbersome. They work,
- but they take time to set up, and more time to use. We would be much happier
- if we had a brainstorming machine that worked at the press of a button,
- that used a larger vocabulary, and that didn't need so much help to turn
- its product into sentences. That is, we would rather have a brainstorming
- computer.
- What should such a machine be like? Consider--it must have lists of
- words, perhaps separate lists for nouns, verbs, adjectives, and adverbs.
- The lists must be changeable, for only by giving the machine a suitable
- vocabulary can one hope to brainstorm about any specific topic. The machine
- must be able to choose words from the lists, not by shuffling and dealing
- cards or rolling dice but by the kindred electronic process of generating
- random numbers. (The program numbers the words in a list from 1 to N, where
- N is the number of words in the list. It then picks a number, at random,
- between 1 and N in order to specify one of the N words.) And finally, it
- must be able to use the words it picks to build sentences.
- I first began to think along these lines when my daughter, then eight
- years old, brought home from the library William Steig's book, C D C, a
- collection of cartoons with strange captions. One drawing pictured a group
- of African pygmies; behind them lay scattered tusks and bare bones. The
- caption was: "V F E-10 D L-F-N."
- My daughter wanted more. So did I. I therefore made a list of all the
- letters and numbers that sounded vaguely like words or syllables and
- programmed my computer to pick, using random numbers, items from the list;
- combine them into strings; and print them out. Unfortunately, none of the
- results resembled sentences even remotely.
- I replaced the list of letters and numbers with lists of words, one
- each for nouns, verbs, adjectives, and adverbs. I had the machine pick words
- at random from the lists and insert them into blank spots in generic
- sentences such as: "Once upon a time, a <ADJECTIVE> <NOUN> <VERB>ed a
- <ADJECTIVE> <NOUN>." I gave this program several different such sentences,
- each one with a different structure, and had it choose one to use, at random.
- This ensured some variety in the results, and those results proved highly
- entertaining, as you might expect considering the resemblance of what I was
- doing to that classic party game, Mad-Libs (see Exhibit 2).
-
- -----------------------
- EXHIBIT 2: A randomly generated fairy tale.
-
- Once upon a time, a blank beer found a resilient student. We then
- incompetently held a buzzing ship. At last, an arched corn on the cob
- fragrantly panted after a truck.
- Who quickly, fragrantly overheard a rhinoceros?
- When the airlock satisfyingly slopped it all on the hot roses, he licked
- its forested egg. Finally, an intelligent supper yearned for an actively
- hot back.
- -----------------------
-
- Then I recast the generic sentences to make them sound like predictions
- of the future, added lists of names, places, disasters, and technical
- developments, and gave the program the ability to generate dates and answer
- questions. And I had a computer psychic that could make utterances such as
- the one in Exhibit 3.
-
- -----------------------
- EXHIBIT 3: A randomly generated prediction for the future.
- Source: T. A. Easton, "Psychics, computers, and psychic computers,"
- THE SKEPTICAL INQUIRER, vol. 11 (No. 4), Summer 1987, pp. 383-388.
-
- Nose jobs for elephants will first be possible on January 6, 2002, but
- it immediately will incinerate a tsunami for Miss Manners.
- -----------------------
-
- Finally, I adapted the techniques I was playing with to produce the
- computer program around which this book is built. It uses lists of up to
- 200 nouns, verbs, adjectives, and adverbs supplied by you, the user, to
- generate novel, unexpected word combinations, both as random sentences and
- as phrases or images. It can function completely automatically or it can
- interact with the user.
- And it does indeed work. It generates the new combinations it is
- designed to generate, and it generates them endlessly, limited only by the
- nature of the computer's random number generator (which is not really quite
- random), by the vocabulary you give the program, and by the structure of
- the six available generic sentences into which the program plugs the words
- it chooses.
- Does the program make the computer truly creative? Of course not. It
- mimicks only the first stage--the popcorn mind--of creativity. It does
- nothing remotely resembling the activities of the critical mind. As in the
- case of spontaneous, unaided brainstorming, that remains for the human
- being--you. YOU must identify and discard the garbage and keep or transform
- the rest if you wish to come up with any truly good new ideas. However,
- since the computer relieves you of the need to pop, it is a great help.
- This is why we call the process "computer-aided brainstorming."
-
- AUTOMATIC BRAINSTORMING
-
- Even without your critical mind, the program can give you material
- that is close to what you seek.
- Consider: You wish to brainstorm about camping trips, perhaps in order
- to devise an original advertising campaign for tents. You therefore load
- the brainstorming computer program's word lists with words related to
- camping, such as: CAMP, SHED, TENT, CLOUD, MOON, REPELLENT, WIND, HEAT,
- BOAT, CAVERN, INJURY, and TREE, among many others. You then set the computer
- to brainstorming in its automatic mode (see Chapter 1 for details), and you
- get the paragraph shown in Exhibit 4.
-
- -----------------------
- EXHIBIT 4: Sample, automatic brainstorming.
-
- We land the tension of a kingly cloth from a logical camp. As expected,
- a royal mist helpfully fail a friend. As expected, a galactic plate subtly
- describe a wrench. She carefully anxiously debate a camp. A rich friend
- report the loyally elegant camp. In conclusion, a lonely tree help a
- developmentally punky incense.
- -----------------------
-
- Do you think that doesn't make much sense? It doesn't have to. This is
- brainstorming, and your task now is to turn your critical mind loose, spot
- the buried gold, and MAKE the nonsense make sense. Throw away whatever
- sentences make no sense whatsoever. With the rest, look at them as if they
- were a psychologist's Rohrschach ink-blots: Let them draw hidden thoughts
- from the depths of your subconscious. Or see them as like the flames in a
- fireplace: Let them prompt you to new thoughts, new images, new ideas.
- What can you see in the above paragraph? Might a "kingly cloth" refer
- to a luxurious tent? Might that galactic plate describing a wrench be a large
- flying saucer seeking help with repairs? Might "tree" and "incense" refer
- to camping in a cedar forest? Now, about that advertising campaign....
- The program has a second automatic mode, too. This one generates images,
- not sentences, by picking random adjective-noun, adverb-verb, and
- adverb-verb- noun combinations, and it can give you such characters for
- your camping ad as "purple wenches." And like the first mode, it is limited
- by the nature of the computer's random number generator and by the vocabulary
- you load into the program's word lists. It is not limited by the available
- sentence structures because it does not deliver sentences.
- In both automatic modes, the program seems to work best when you do
- not try to make all its vocabulary deal with a single topic. Add just ten
- or twenty words to each list every time you change topics. Then the lists
- will contain small vocabularies dealing with several topics, and the
- brainstorms will combine ideas from many--and often very different--topics,
- just as does the human popcorn mind.
-
- INTERACTIVE BRAINSTORMING
-
- You may shy away from fully automatic, fully random brainstorming. Not
- everyone is comfortable with nonsense. They are reality-bound, and everything
- has to make at least a little sense, and to do so on the surface,
- immediately. They are not prepared to find sense by interpreting or
- questioning or reacting to nonsense, which automatic, random brainstorming
- does require.
- This orientation clearly has to interfere with creativity, for it limits
- the freedom of the popcorn mind by telling it not to bother with anything
- that fails to make immediate sense. However, it does not make our
- brainstorming computer useless. The program has an interactive mode that
- allows a reality-bound user to escape much--but not all--of the nonsense of
- randomness.
- This part of the program first asks you for a topic. That is, you say
- what you want to brainstorm about. Later, when the program generates
- sentences, each sentence will contain your topic word or phrase, thus
- guaranteeing some link to your main concern.
- Once you have named your topic, the program offers you a list of six
- nouns. It calls these nouns "lightning rods" in keeping with the "brainstorm"
- metaphor, and because the phrase fits what will soon happen. You must pick
- one of these "lightning rods," because it seems either to match your topic
- or to contrast with it. The sentence the program later generates will contain
- both this noun and your topic.
- Once you have chosen the lightning rod, the program offers you a list
- of six verbs, calling them "lightning bolts." Pick one, for match or
- contrast, and the program will generate a sentence, using a generic,
- fill-in-the-blank sentence chosen randomly from three available. In this
- sentence, the verb will link your topic (think of the topic as a cloud of
- uncertainty from which lightning must explode in order to create the
- brainstorm) and your chosen lightning-rod noun as if it truly were a
- lightning bolt. The brainstorm will be complete, as illustrated in Exhibit
- 5.
-
- -----------------------
- EXHIBIT 5: An interactive brainstorm.
-
- TOPIC: POTATO CHIPS
- LIGHTNING RODS (nouns): path tension HOME colony heat floor
- LIGHTNING BOLTS (verbs): explode repair defy fail CELEBRATE write
- BRAINSTORM: A HOME CELEBRATE the oddly spirited POTATO CHIPS.
- -----------------------
-
- And that brainstorm will NOT be totally random nonsense. In fact, it
- often makes a great deal of sense, largely because you picked three of the
- major words in the sentence. The random component is much less than in the
- fully automatic brainstorm, though it remains adequate to produce the novel
- combinations of words, images, and ideas that are the point of brainstorming.
- Some of the novelty enters the process when you are forced to choose from
- just six nouns and six verbs, all randomly picked, to go with your topic.
- More comes in when the program fleshes out the brainstorm sentences.
- The crucial point about this way of using the brainstorming computer
- program is that YOU remain in control. The process is still computer-aided
- brainstorming, for the computer program adds a distinct component of novelty,
- or randomness, to your choice of topic, lightning rod, and lightning bolt.
- It therefore helps you see beyond the obvious, for though you specify major
- components of the brainstorm, it puts those components in novel relationships
- to each other and adds other components. Again, the program relieves you of
- the need to pop.
- And, of course, if you don't like the result, you can try again. Once
- the brainstorm is complete, the program offers you several options. You can
- save the brainstorm for later reference, you can stay with the same topic
- but choose a new lightning rod and lightning bolt, or you can start over
- with a new topic.
- That is, you can repeat the interactive process until you come up with
- a brainstorm that your critical mind recognizes as gold, not garbage. What
- you do with it then is up to you.
-
- SUBCONSCIOUS CREATIVITY REVEALED
-
- What is going on here? In both the interactive and the noninteractive
- brainstorms, the computer program is providing outside stimuli that force
- your subconscious to reveal itself. In the interactive process, your choices
- of lightning rod and lightning bolt reflect whatever is going on in the
- subconscious depths of your mind. In the noninteractive process, the
- subconscious reveals itself when you decide that certain sentences--but not
- others--are significant. The wholly human brainstormer can say no more, for
- what pops to the surface of his or her mind--or which popped-up notion he
- or she sees as worth developing further--is precisely the result of the
- same subconscious processes. And those subconscious thought processes are
- creative. They are not reined in by fear of ridicule or failure or success.
- They are full of novel ideas (consider the nature of your dreams, which tap
- the subconscious directly). And most of us suppress them in favor of reality.
- If we wish to tap them as freely as creative artists, who are famous for
- the freedom of their access to their subconsciouses, we need some kind of
- help.
- That help is now in your hands. It is the THUNDER THOUGHT computer-aided
- brainstorming system.
-
- SUMMARY
-
- Because the essence of brainstorming is generating new combinations of
- words, ideas, and images, many systems can serve as "brainstorming machines."
- These systems can be as simple as a deck of cards on each card of which is
- written a different word. They can be as complicated as a computer program.
- All must have some initial stock of words, ideas, and/or images to recombine.
- As we might expect, knowing that more creative people tend to be more widely
- read or educated, the larger the initial stock, the better.
- Brainstorming systems or machines all use lists of words as their
- necessary raw material and pick the words by some random process. The
- computer program around which this book is built uses four lists, of up to
- 200 words each, of nouns, verbs, adjective, and adverbs. It picks words
- from the lists by generating random numbers. It then plugs the picked words
- into blanks in predefined sentence "frameworks," much as in the party game
- of Mad-Libs. The resulting filled-in sentences are the program's
- "brainstorms."
- The computer program is not, of course, creative in the full sense of
- the term, for its output is necessarily dominated by garbage. On the other
- hand, the creative mind also generates a lot of garbage. In both cases, the
- critical mind is crucial to the creative process, for it must identify and
- discard the garbage and, if necessary, transform what it keeps in order to
- find or create good, new ideas.
- The computer program requires that you first give it a vocabulary with
- which to work. Once you have done so, you can have the program operate fully
- automatically, generating full sentences or adjective-noun, adverb-verb, and
- adverb-verb-noun combinations. You can also give the program a topic and
- choose from lists of six nouns (lightning rods) and verbs (lightning bolts);
- the program then generates sentences in which your choices have severely
- restricted the amount of randomness, or nonsense. In either mode, the program
- relieves you of the need to pop, or to generate novel combinations of words,
- ideas, and images yourself. It taps your subconscious creativity indirectly,
- by asking your subconscious not to create but to choose ideas that mesh
- with its own creations or that inspire it to see sense where your conscious
- mind is blind.
-
- -------------------------------------------------------------
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